Market insight
International Tourism Arrivals 2024
International tourism arrivals to Saudi Arabia continued to climb as the Kingdom targets Vision 2030 hospitality goals, new visa products, and mega-events in Riyadh, Jeddah, and emerging destinations (AlUla, Red Sea, NEOM phases).
The Saudi Tourism Authority publishes visitor metrics and source-market breakdowns useful for hotel, tour, and attraction investors. Motaded’s Tourism sector page connects licensing (MISA / Ministry of Tourism activity codes) with event calendars in Insights directory.
Investor angle
Tourism GDP benefits hospitality, transport, and retail — but lease economics and seasonality vary sharply between religious travel, leisure, and business segments; segment your TAM before capex.
Data source
Saudi Tourism Authority
Official indicators and publications